Sales & Marketing Symposium

This one-day educational event will provide inspiration, as well as the opportunity to build a reliable network of other sales & marketing pros for knowledge sharing. Each educational session will explore new marketing and sales tactics, while diving deeper into post-pandemic traveler/meeting planner expectations.

SCHEDULE

Tuesday, June 28

8:30-10:15 a.m.	Breakfast General Session Berkeley Young Young Strategies, Inc.
10:15-10:45 a.m.	Coffee Break
10:45 a.m.-12:15 p.m.	Breakout Sessions: The Need to be Decisively Indecisive: Understanding Behavioral Changes for the Meetings & Events Industry Michael Dominquez President & CEO, Associated Luxury Hotels International The Imminent Demise of Unconsented Data: How Apple & Google's Changes Will Impact YOU! Zeek Coleman Senior Director, ADARA
12:30-1:30 p.m.	Lunch
1:30-2:45 p.m.	General Session: Group Meetings Post Pandemic Jennifer Foster Sales Executive, STR
3-4 p.m.	Travel Feud
5:30 p.m.	Reception and Dinner

Wednesday, June 29

8:30 a.m.

LTA Board Meeting

ELIGIBILITY
The Sales & Marketing Symposium is open to sales directors, sales managers, marketing directors and others in each associated departments of all Louisiana hotels, attractions, CVBs, transportation companies, parks, restaurants and other companies within the travel and hospitality industry.

HOTEL
A discounted hotel room rate of $159 will be provided at the Hilton Garden Inn. Click here to book your reservation, or call 1-800-774-1500 and give the group block name (Louisiana Travel Association) or group code (LTA). Deadline to book is June 12.

Hilton Garden Inn
2015 Old Minden Rd
Bossier City, LA 71111

FEE
Sales & Marketing Symposium registration fee of $275 ($358 for non-members) includes education, breakfast and lunch, plus dinner on June 28.