About Louisiana Tourism

2021 was a year of growth and accomplishment for the Louisiana tourism industry. Under the direction of Lt. Governor Billy Nungesser and Assistant Secretary Doug Bourgeois, the Louisiana Office of Tourism continues to be a positive economic driver for the state and to promote Louisiana both domestically and internationally with the "Louisiana: Feed Your Soul" brand.

  • During 2021, 41 million visitors spent $16.8 billion in Louisiana.
  • The Louisiana travel and tourism industry is the 5th highest employer in the state.
  • A total of $1.6 billion of state and local sales tax revenues were generated by travel and tourism activities in 2021.

Click here for 2021 Louisiana Tourism facts