Group Meetings Post Pandemic
The Outlook from a Meeting Planner's Perspective STR’s 2021 DestinatonMAP research will provide guidance for destinations and their hotels, convention centers and attractions in attracting meeting planner business in our post-pandemic world. This session will include research conducted among meeting planners in understanding what matters most in site selection, how the pandemic affected the outlook for meetings in general, and more. From large conferences to small leisure gatherings, this session will provide a full scope perspective on the group meetings market.
Jennifer will also take a deep dive into a STR forecast, specifically produced for Louisiana.
BIO:
Jennifer Foster is a Sales Executive for US Southeastern states and the Caribbean at STR. In her role, Jennifer is responsible for building and maintaining positive relationships between STR and hotel clients, destination marketing organizations, and corporate accounts. Louisiana, Mississippi, Florida, Puerto Rico & the Dominican Republic are her primary territories of focus. She is often featured as a guest speaker at hotel industry meetings and conventions.
Prior to joining STR in 2015, Jennifer served as the Regional Sales Manager for Mayflower Tours and Vacation Express, where she worked on worldwide tour packages for groups and travel agencies. A graduate of Vanderbilt University with a bachelor’s degree in European Studies, Jennifer resides in Nashville, TN with her husband Dave.
STR provides clients from multiple market sectors with premium, global data benchmarking, analytics and marketplace insights. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces.